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My Work at mindbender blog

Archive for the ‘My Work’ Category

Skittles Commercial - Mindbender

Credit Roll
Spot Title: Skittles ‘Mindbender’
Director: Jesse Jacobs
Production company: www.jessestudio.com
Creative Directors: Jesse Jacobs, Brian Nash
Art Director: Jesse Jacobs
Copywriters Jesse Jacobs, Brian Nash (FCB)
Line Producers: Bruce Devan, Merilee Newman
DP: Brian O’Connell
Editorial Company: 89 Edit, New York, NY
Editor: Bryant Wang
Sound Design Company: Desiderata Media, Los Angeles, CA
Sound Designer: Mike Farnan
Visual Effects/compositing: Eden FX
Visual Effects Director: Fred Pienkos
Principal Performers: Bill Chott & Josh Murphy

Coca Cola Commercial - Coke City

What if the Coke factory was inside the vending machine?

When I was a kid, really little, my dad and I would get a coke from the vending machine. I always used to wonder what was in there and how it worked—how they made the Coke. My dad would say they make it at the factory. He explained what a factory was— but I always thought that the factory was inside the vending machine.

When we set out to make Coke Town we wanted to capture this feeling by taking you on a ride while immersing you in the history of the brand. Our goal was to explore this retro myth, pay homage to Cokes History, and simultaneously tell the story in a modern way.

Coke Town is from a kids point of view— and having fun drinking Coke with my dad.

Intel / Blue Man Group Commercial - Rocket

Great fun to work with the Blue Man Group. We shot it at Silver Cup in NYC. Photographed by Stefan Czapsky who lensed, among other films, Ed Wood one of my all time favs.